Bulgari Girls

For the Year of the Snake (2025), the Zodiac New Year Girls series turns its attention to the refined allure of the Bulgari Girl—a figure shaped by the maison’s legacy of serpentine elegance, jewelry artistry, and Roman opulence. In East Asian symbolism, the snake embodies wisdom, intuition, and transformative grace, qualities that naturally align with Bulgari’s iconic Serpenti heritage, gemstone craftsmanship, and sensuous design language. By intertwining the snake’s mystical intellect with the brand’s jeweled sophistication, the artwork envisions 2025 not merely as a new zodiac cycle, but as a year of poised metamorphosis, radiant luxury, and quietly powerful femininity.